Auntie Kate The Resale Expert

Okay, you’ve heard me rant preach discuss putting your shop’s name, tag, URL, whatever, in all your

merchandise photos on your social media before.

Why?

• To reinforce your name, so you become almost “generic”… like Kleenex or “Scotch tape”… so they think Let’s go to MyShop instead of let’s go resale shopping.
  
• To publicize your shop when fans share a photo they particularly love. (Susie thinks Leslie would love that hutch… but Leslie has been living in a cave and doesn’t know about MyShop.)
• So your ge-or-geous Easter table set-up that you spent hours creating, snapping and posting doesn’t end up publicizing that %$#$@ shop in NextTown ’cause she stole it from you.

So what, you ask me, is the One Step No-Fail easiest way to assure every photo has your name in it?

Picmonkey’s “Little Bird” template, changed colors, added border. Even this more-elaborate -than-needed sign took less than 10 minutes to make.

Simple: Use a sign in your shot. (Actually, use several of varying sizes so you have handy the perfect size.)

Create your sign: Use a graphics program (I like Picmonkey) to make a sign (tip: to make a 8 1/2″ x 11″ sign, use 2550 x 3300 pixels.)

Use your logo, use your signature font, maybe add a border or a background color. Save your creation.

Then print out on sturdy paper multiple copies (you won’t want to use a tattered sign) and sizes (see above).

Simply place them where they work best in each shot.

Done. And done.