Auntie Kate The Resale Expert

Loving this time of year. Why?

Even though it’s still one of those dreaded “J” months, it’s now that resale shops have the edge over new-merchandise shops. Read why the NEED season is almost as big a boost to your business as Halloween is.

And while you’re introducing your business to folks who might have overlooked your store before, remember to keep focused on the seasonal switch.

Using marketing to jump-start your fall season.

Don’t coast through the season change: Make it an occasion, and a profit center.

More on transitioning your current merchandise into fall:

Move left-over summer items by turning them into transitional outfits!

Don’t make me ask “why do you hate your customers so much?”

You’re right, there’s still 37 or more days of summer left. Deal with it.