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Archive for the ‘economics of resale’ Category

Loving this Facebook post for a consignment shop’s selection of prom dresses. Love the second example, too. The third? Meh.

Wow, look how pretty! Which one should I buy? That aqua one looks just like Steph! That’s what those 35 shares and 5 comments and 11 forwards are all about. Bonus points for (more…)

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If your business relies on a steady influx of underloved possessions from consumers…

if, in other words, you are a consignment, resale, or thrift shop,

in a bricks-&-mortar location or online only, what do you anticipate the “death of malls” will do for your business?

The glory days of Eastland Mall, Columbus OH

Lazarus, long gone now, was the anchor store in the two Columbus OH malls where I began my learning curve as a retailer.

Premature obituaries for the shopping mall have been appearing since the late 1990s, but the reality today is

(more…)

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It’s getting close to time for your clearance sale in your shop… as you plan, don’t forget that your windows are a major traffic builder! Some inspiration from (more…)

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Superbowl Sunday is coming up… so it’s a good time, right now, to get your ducks (your pigskins?) in a row.

Your clientele either LOVES Superbowl… or hates it and would

LOVE to get out of the house and enjoy a sports-free Sunday afternoon at your shop.

And the seasonal timing is just right for your end-of-winter clearance, your resortwear preview presentation, or your let’s-think-spring special accepting event. No price-cutting is even required… although a few refreshments and hourly door prizes could be a draw!

For fun, I highly recommend the idea in this Pin:

Resale's BEST Promotions from TGtbT.com

For more ideas on planning your promotions for maximum impact

before,

during

and after the event,

get Resale’s BEST Promotions 

from our Products for the Professional Resaler shop.

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Remember yur ROI when investing in social mediaHow much time do you spend

creating posts on your social media? And how much return on investment (ROI) do you get for all that work?

It’s disheartening, I know, to (more…)

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