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Archive for the ‘I’ve been meaning to tell you’ Category

Don't just sit there...do something!Is snow or sleet eating into your day in your consignment or resale shop? Well, don’t just sit there!

Do something!

Might as well use the time to improve your shop.

First, two things you can do without (more…)

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Promotional ideas for consignment and resale shops

Is that a dog or a popcorn kernel?

It’s fun to have something to tell your shoppers, a reason for them to return and a reason for them to talk about your shop, isn’t it?

That’s a good reason to have an event in your shop. It doesn’t need to be elaborate (after all, you’re probably up to your (more…)

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Such style this NYC shop has…Tokyo Rebel!… and their overhead expenses I am sure would cause most consignment, resale, thrift shopkeepers to break out into a rash. Just the framed poster (more…)

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Make a friend in the resale, thrift, consignment business

Click the friends to join us!

* Check out the “Blogs for Consignment & Resale Shopkeepers” I posted a while back. Add the ones you love by adding a comment to this entry.

* Learn how NOT to play store (a 4-part series.) Tell us about when you finally felt like a real grown-up proprietor by clicking on comment.

* Listen to some new music. Tell us what you listen to.

* Find out what kind of flower you are. (I’m still a daffodil.)

See a trend here? Getting involved means a lot. To you, to your business, to me. Sittin’ by yourself under the apple tree doesn’t do nothin’. Take PART. Geez, you cannot live on tweets.

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Bras for a Cause: Click to visit

Eaten the ears off your chocolate bunny? Ready to think about work? Even if you wait until tomorrow to do this, here’s

another way to use Facebook to delight the clients of your consignment or resale shop.

Make a captioned photo album on your Facebook Page that tells a story, start to finish (see an example on mine.) Yours could be about:

  • A day in the life of MyShop (take a photo every 15 minutes or so from the same spot for a mock stop-action collection, then choose the best for your album)
  • The 250-piece consignment (coming in, examining, tagging, putting in stock…with lots of customers hovering of course!)
  • Any project around the shop: repainting, papering the dressing rooms, rearranging a room setting…even re-doing the front window display
  • A select group of customers (chosen for the target markets you appeal to) trying on the new season’s clothes and vamping all around the shop

Don’t forget the captions…and make ’em fun and motivating for all your fans. Remember, you’re telling a story with a beginning, middle and end.

Remember: don’t put every single photo you take in your album, just the BEST. Get your shop name in as many of the photos as you can, in one way or another. Focus! Frame and/or crop for the best look!

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