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Archive for the ‘Shopkeeping talk’ Category

Get More Comments by asking their opinion!

Posted in Shopkeeping talk on March 14, 2018| 1 Comment »

Asking your Facebook followers to “vote”, that is, choose between 2 or maybe 3 choices… is a great way to communicate what you carry and the fun to be had with your merchandise, without being all

buybuybuy

about it.

Look for opportunities like this one, which show prom goers enjoying shopping together. Grab a willing model and have her show off several different necklace possibilities:

Which necklace? Let's take a vote.

Which necklace? Let’s take a vote.

or create your own graphic story by dressing a mannequin or making a little home goods vignette. Striped top with this print skirt, or the plain one?  Accent these blue-and-white ginger jars with yellow or with green? 

Be sure to save your photos in a file to reuse in a few months… it’s an easy way to make a post that gets comments in seconds!

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Silly Kate

Posted in Shopkeeping talk, tagged , , , on March 13, 2018| 16 Comments »

Here’s my “unboxing” Facebook Live Video. It’s my first real attempt, and you’ll notice how silly I am. Oh, you didn’t notice where I stumbled, or made errors, or whatever?

That’s what I wanted to show you. That just like in real life, you get caught up in listening and watching, and the everyday goofs we all make, are not the things you particularly see or hear.

Perhaps me, making a silly fool of myself, will inspire YOU to try a live video or two. I hope so!

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Look what I made!

Posted in 5- Minute Fixes, Kate's Must-Sees, Shopkeeping talk, tagged , on March 8, 2018| 1 Comment »

An organized Auntie KateA free video… (click the link to see. I mean, it’s free. It’s fun. It’s even easy. Maybe it’ll inspire you to make one too!)
http://tinyurl.com/TG-brings-success

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Vernalagnia: Make them come down with it.

Posted in Really good ideas, Shopkeeping talk, tagged , , , , , , on March 5, 2018|

Vernalagnia: A romantic mood brought on by Spring. Infect your shoppers.

Some ideas from the treasury of inspiration (more…)

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Another opportunity to tell your story!

Posted in 5- Minute Fixes, Shopkeeping talk, tagged , , , , , , on March 1, 2018| 2 Comments »

Make your Facebook cover photo… be a video! Here’s a consignment/ resale example or two:

https://www.facebook.com/SarahCyrusHome/

https://www.facebook.com/SimpleConsign

This one’s not of our industry… but imagine the fast-forward technique of you dressing a mannequin or accessorizing a bookcase!

Here’s a how-to article and more info plus great ideas and examples!

Free videos? Of course. If you’re too busy/ distracted/ unclear on the concept, try a freebie.
Maker Moon has some great ones. Take a look at their “Accordion Slider” which to me is SO perfect for resale. 5 captions, 5 models… 5 reasons to choose your shop, whether it’s resale, consignment or thrift, and whether you sell women’s fashion, kidswear, home furnishings or… anything!

Makermoon does other formats too, as in Instagram, Facebook… or blog 🙂 Here’s one I made in a few moments.

Other free sites, other free info, check out Google.

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