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Customers are the queen of your resale empire says TGtbT.comVeteran consignment, resale and thrift shopkeepers smile behind their hands when a customer says “Oh I have always wanted to be my own boss so I’ll open a resale shop.”

We know that resale retail is a business with (if you’re lucky) 10,000 bosses.

All of whom are calling you in for a performance review on an hourly basis.

And isn’t that wonderful?

Yes, it is. Because each and every one (well, except for the wackydoodles) Continue Reading »

Consignment, resale and thrift shops extend their market on the internet

Would a simple blog work for your web site? Read the article below first, then click this pic for Kate’s thoughts

So you want a good-looking site for your consignment, resale, or thrift shop, but more than that, you want it to be easy to change. You have minimal to no interest in learning how to code, you just want to be able to make changes yourself, at 11 at night, right now, in your jammies, when you are doing your internet marketing.

As well you might!

How many shop web sites have you seen that say “Now accepting Spring” on August 1st, or which still Continue Reading »

What a community event can do for your consignment shopNow that you’re (hopefully) mentally back at work after those dreadful J months, it’s time to start looking ahead to
community promotions around you. Maybe it’s the Pumpkin Festival or Beggars’ Night or Black Friday or Holiday Lights that your consignment, resale or thrift shop will be a part of.

Whatever the reason for a community event, chances are you’re looking at your participation all wrong. It’s not all about the money. In fact, it’s barely about the (immediate) money.

Read this article on community events and I guarantee, next time you’ll

do it different and better. (get Resale’s BEST Promos here)

Promo ideas are everywhere!

Isn’t this a fun get-involved social media idea?

Turn the tables on your clients by asking them to help YOU choose an outfit. You could post any event such as your family reunion, a staffer’s cousin’s wedding, your kids’ first day at school… even a first-dinner-you-make-the-in-laws tabletop! Get folks to vote, ask them to ask their friends which of the 3 choices they’d go with. And don’t forget to watermark the photos, so your shop name, contact info gets “shared” around!

To keep the conversation going, I’d post 3 wildly-different, highly eye-catching, imaginatively accessorized outfits. You WANT them to react strongly to the choices, that’s what makes it worth sharing! So when making your selection,

think DISPLAY not humdrum!

Nothing says you’ll actually HAVE to wear the leopard outfit to your son’s graduation from West Point, no matter the 692 people who liked it the best.

Thanks for the idea, Arc’s Personal Shopper person!

Being a shopkeeper is not all fun & games. And sometimes, things can get to you.

So I made you a sign. Stick it somewhere you can see it, for when you need it.

A shopkeeper's inspiration from TGtbT.com