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Posts Tagged ‘advertising’

These to-die-for pumps have long since sold, of course, but I wanted you to see HOW to sell (more…)

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Feeling a little stale with your shop’s live videos? Seeing more and more drop-outs… people who watch for a bit then click away? Noticing that sales of your items are heaviest in the first 5 minutes, then wane as the video goes on… and on…

Well, let’s shake it up!

Offer your watchers something new and different, fun and fresh, exciting and exceptional. Some ideas to get you and your talent (that’s the new word for (more…)

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One of our members,¬†Tiffany Taylor, is opening soon and would like some input. Here’s what she posted on the NARTS board:

Where do you see the most bang for your buck when it comes to advertising? I know social is huge, but what other channels are working for you? I am biased towards radio because I used to work in it, but the price point is a little steep. Any thoughts and insight would be greatly appreciated. Fingers crossed for opening in the next 30ish days!!”

There were scads of great suggestions from shopkeepers (check them out over in our private Facebook group) and I had some to add as well:

Kate suggests:

I don’t see that you have created (more…)

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Make your merchandise POP
I lovelovelove this merchandise photo.

Why? ‘Cause it’s (more…)

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I was going to tell you something else that¬†The Violet Closet does that’s worthy of Kudos.

But then I saw their fun and jazzy (more…)

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Our Kudos today go to Panache Home, one of 3 local businesses in Rochester NY owned by Joan Lincoln (read more.)

It’s so easy to snap a quick shot for your social media of a piece on your sales floor. Like

(more…)

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Now, in the first flush of summer, is the time to make your shopfront truly memorable.

When people SEE your location: do they REMEMBER it?

And, even better, tell their friends about it? Stop in just to say “How nice you’re making the neighborhood”? (I had folks stopping in to ask what those pretty flowers were.)*

Some memorable storefronts I’ve seen, to get your imagination soaring:

 

This shop didn’t have the space to do anything outside, so we used

(more…)

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