I love, love, love this simple, quick shot showing a range of shoe styles from a (more…)
Posts Tagged ‘advertising’
What’s goes around… is round.
Posted in Really good ideas, Shopkeeping talk, tagged advertising, buy-outright, consignment, selling, Thrift, web on June 13, 2011| 1 Comment »
5-Minute Fix: Fix your Location in their minds
Posted in 5- Minute Fixes, Shopkeeping talk, tagged advertising, resale shopkeeping, web on June 8, 2011| 6 Comments »
If we are real lucky
(and good shopkeepers), our every contact with potential clients is reinforced by the info they need. Like our shop name, address, and a locator reminder. And it’s easy to do
in under five minutes.
For example, this collage of photos that greets you when (more…)
Got your AGD?
Posted in Shopkeeping talk, tagged advertising, sea of sameness on May 27, 2011| 5 Comments »
Every consignment, resale and thrift shop (heck, every retail store) needs its very own AGD. What’s yours?
It could be animal, vegetable or mineral. It could be ceramic, stone, bronze or made of rags.
But it needs to be (more…)
“There are no special deals at this time.”
Posted in Shopkeeping talk, tagged advertising, promotions, web on May 12, 2011| 2 Comments »

Don’t you just HATE it when you go to a web site for a favorite store or restaurant and click on the Special Deals tab they have there… and you get the message
.
.
“There are no (more…)
Logos I rejected (and why)
Posted in Shopkeeping talk, tagged advertising, HowToConsign.com, Products for the Professional Resaler, starting a consignment shop on April 25, 2011| 1 Comment »
Okay, I showed you some logos that I liked so much I kept them in my reference file. Now, let’s take a look at choosing a logo.
Some logos I rejected, and why:
A logo from scratch: when I was developing (more…)

