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Posts Tagged ‘advertising’

Wacky Wednesday Free Giveaway for consignment and resale shopsIt’s Wacky Wednesday once again. A free giveaway for consignment, resale, and thrift shop owners/ managers.

You want your shop’s name (and tag line, if all goes well) to STICK in people’s minds whether they’re looking for something specific, gathering up (more…)

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It’s Wacky Wednesday again!

Wacky Ideas Welcome at Auntie Kate's Wacky Wednesday

All you have to do to be entered into our random drawing is add your helpful comment to this post. What’s your thought, your idea, your angle on today’s topic?

Today’s topic: Broadening your Shop’s Appeal

One out of ten consumers shops resale.  That’s right: you could double your sales if you could make your shop appeal to another 1 out of 10 shoppers. Share with us your plans (more…)

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Talk about we-we-we

Your “About Us” page doesn’t read like this one, does it? Email Marketing Software Tools and Email Tracking Software Tools.

(For those of you who cannot slog through it, for the record there are 25 uses of we, us, and our. And 3 uses of the word you.)

Marketing secret: the “About Us” page? That terminology? It’s simply shorthand for “What we can do for you.”

Nobody in your business world really wants to hear about you, your innermost thoughts, your fears and your dreams. They don’t give a fig about your mission statement. They just wanna know WIIFM. So give it to them.

More:

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ReSell RePlace ReJoice...and let them KNOW you do!

ReSell RePlace ReJoice…and let them KNOW you do!

Forget the New Year’s Resolutions for a moment. Don’t beat yourself up with stuff you know you NEED to do.

Instead, indulge yourself today and think about how great you are and how far you’ve already come.

Go ahead, think about what you are proud to have accomplished in your consignment or resale shop last year.

Good for you! Have you let your marketplace’s consumers know about it? Although that in itself, communicating with potential customers, might be your proudest feat! A lot of you have utilized the Twitter and Facebook world this year, including me.

Has your feat been a journey worthy of passing on to your peers? Let us know. We LOVE success stories from the biggest to the smallest, toughest to most gee why didn’t I think of that?

So tell us, what wonderful thing did you do, business-wise, last year? Why was it successful and in what way? What would you warn us against doing? And how do you plan on building on or expanding your success in 2010?

Go ahead: Be PROUD and be LOUD. It’s just us resale fans here, sitting on the bleachers. Brag. Strut. Show off your stuff. We encourage justifiable pride on this, the first day of the New Year.

Save

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Your little TGtbT.com elf is here to help!

Just a handful of possible broadcast email lines for my resale industry friends to use…

  • Festively frugal
  • More joy for your jingle
  • Baubles & Bling & All Sorts of Things!
  • or (for a childrenswear shop): Bubbles & Slings & All Manner of Things!
  • Unwrap the savings

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