Posted in Shopkeeping talk, tagged advertising, blogging, Facebook, resale shopkeeping, small business, web on April 10, 2017| 1 Comment »
Yup, you as owner, co-owner, manager of a consignment, resale or thrift shop NEED a portrait. People want to see your lovely face! Use your portrait on your web site, in your blog, periodically on your social media, as a cover photo on Facebook…
But not all of us enjoy photographs of ourselves. Here’s some examples I’ve gathered, though, that might (more…)
Posted in Shopkeeping talk, tagged advertising, blogging, resale shopkeeping, social networking, web on March 20, 2017| 1 Comment »
Creating short spur-of-the-moment videos with your smartphone is a smart way to add interest to your social media.
You can give a short tour of the shop, show some new arrivals, explain how to consign/sell/donate, even run a Facebook contest with a simple video.
Posted in Shopkeeping talk, tagged advertising, blogging, holidays, promotions, resale shopkeeping on January 15, 2017|
Take a moment and think about what’s coming up in February. And how your shop could use these wacky “national days” to tickle the fancy of your current… and potential!… clientele. Here’s some I’ve chosen at random, and a thought or two on each to get your imagination going to
Feb 1 Wednesday Work Naked Day: Your email, blog post, social media message could be: If you’re not allowed to work naked, the next best (more…)
Posted in Really good ideas, Shopkeeping talk, tagged advertising, blogging, customers, Facebook, promotions, resale shopkeeping, web on January 9, 2017| 2 Comments »
Who can resist the fact that January is Oatmeal Month?And the perfect month for giving your customers an additional reason to get out of the house and into your consignment or resale shop. Not to mention some word-of-mouth (oatmeal, get it? Word of mouth? Ha. I’m so funny.)
You could give away packets of oatmeal, do a spectacular window of oatmeal-hued furnishings (complete with an accent of colorful oatmeal bowls all over!) or clothing, run ads saying that shopping resale’s like the blueberries/ raisins in your oatmeal… even just make up a little booklet of oatmeal recipes and remedies as a giveaway, branded with your shop name.
Posted in Shopkeeping talk, tagged advertising, blogging, Facebook, merchandising, resale shopkeeping, starting a consignment shop, Twitter, web on November 1, 2016|
Is your shop hip to all the goings-on in your community? The concerts, block parties, theater performances, festivals? Maintaining a calendar of such events is a great way to get folks visiting your web site, seeing your branding, feeling connected to your business. And a fun way to get them SHOPPING is called (more…)
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
Auntie Kate The Resale Expert 