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Posts Tagged ‘consignors’

When in doubt, sing the alphabet song

Posted in Shopkeeping talk, tagged , , , , , , on September 16, 2013| 17 Comments »

People and Quality first, then Resale Stuff Thereacfter, a mantra from Too Good to be ThrewWHAT’s productive when?

That’s a tricky question in our industry. After all, we have a minute-to-minute balancing act between incoming goods and shoppers… so which is more productive to ongoing success and profit

right this very minute?

Working with consignment, resale, and thrift shopkeepers  I remind them that their merchandise is worth zero until someone buys it… so there is a priority which is always true.

I like to teach the mantra PQRST to help them decide focus on what to do moment to moment:

PQRST

= People and Quality (of interaction) first… Resale Stuff Thereafter!

 

What do you think? Would this be a valid part of not just your staff training, but your shop’s “corporate culture”? Agree or disagree? Let’s hear it, in the comments…

Illustration based on an original here.

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Tell me WHY.

Posted in 5- Minute Fixes, Not-for-Profit Resale, Shopkeeping talk, tagged , , , on August 29, 2013|

Telling someone to do something, without giving a reason why, only works for toddlers. And not very well at that.

So if you want your shoppers, your donors, your sellers or your consignors to DO SOMETHING, anything, for goodness’ sake, take a few moments to

tell them WHY.

What's in it for ME, ask all your Facebook friends.

Sure, they should think of you. But remind them why it’s so important. Keep a list of reasons to donate to your nonprofit, or sell to your buy-outright, or consign with your consignment shop, and use them in rotation. Bonus: watching your stats, you might even figure out which message means the most to your audience, and which means more traffic through your shop.

For example, just adding on a few words to the above message would “paint a picture” that would remain top-of-mind in your FB fans’ minds when they’re thinking of donating. Now, the NFP that posted this status update was a consultee of mine, so I know a little about what good donations to their stores do. So I’d suggest a few more words along the lines of:

  • Your gently-used dining room set could help finance a wheelchair for a sick grandparent.
  • The things your kids have outgrown could go back to third grade with a child who has nothing that fits.
  • Loved that cocktail dress 3 years ago? Let us turn it into tuition at business school for an eager-to-learn teen.

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Want control over your shop’s web site?

Posted in Shopkeeping talk, tagged , , , on August 14, 2013| 2 Comments »

Consignment, resale and thrift shops extend their market on the internet

Would a simple blog work for your web site? Read the article below first, then click this pic for Kate’s thoughts

So you want a good-looking site for your consignment, resale, or thrift shop, but more than that, you want it to be easy to change. You have minimal to no interest in learning how to code, you just want to be able to make changes yourself, at 11 at night, right now, in your jammies, when you are doing your internet marketing.

As well you might!

How many shop web sites have you seen that say “Now accepting Spring” on August 1st, or which still (more…)

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A reason to resale shop every Saturday.

Posted in economics of resale, Shopkeeping talk, tagged , , , , , , on July 26, 2013| 3 Comments »

TGtbT.com is happy to announce that every Saturday morning from now until mid-December, the Sponsors of HowToConsign.com have made possible

A real-life reason to go resale shopping!

These reasons will be (more…)

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Motivate them on the weekend!

Posted in 5- Minute Fixes, Really good ideas, Shopkeeping talk, tagged , , , , on May 5, 2013|

HowToConsign.com tweets to YOUR future customersWhen you motivate your followers on the weekend, you build traffic on Monday. And (more…)

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