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Inspired by Facebook: Interaction!

Posted in Shopkeeping talk, Teeny Tips, tagged , , on July 9, 2018| 1 Comment »

Here’s a terrific post to use if you’d like shares and comments.

Heck, you probably wouldn’t even have to offer a prize drawing… but you COULD have a contest based on (more…)

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Make your location MEMORABLE, 12 months of the year.

Posted in Shopkeeping talk, tagged , , , , , on May 29, 2018|

Now, in the first flush of summer, is the time to make your shopfront truly memorable.

When people SEE your location: do they REMEMBER it?

And, even better, tell their friends about it? Stop in just to say “How nice you’re making the neighborhood”? (I had folks stopping in to ask what those pretty flowers were.)*

Some memorable storefronts I’ve seen, to get your imagination soaring:

 

This shop didn’t have the space to do anything outside, so we used

(more…)

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How many of your customers have mothers?

Posted in Really good ideas, Shopkeeping talk, tagged , , , , on May 4, 2018|

How many of your customers have mothers? Are mothers? Have people on their lives who are like mothers to them?

Changes are, 100%.

But heck, even if your stats are, say, only 86% have/are/love mothers….

that’s a whole lotta folks needing Mother’s Day Gifts Inspirations.

2018: Mother’s Day spending to reach $23.1 billion. According to NRF’s annual survey, 86 percent of Americans will celebrate Mother’s Day this year and spend an average of $180 per person. — National Retail Federation

So let’s look at (more…)

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Is your shop worth the trip?

Posted in Shopkeeping talk, tagged , , , on April 24, 2018| 1 Comment »

Attention span of a goldfish

Think about our attention span now, 5 years in!

You know what they say about people, now that they spend so much time on the internet:

they have the attention span of a goldfish.

People are easily bored. Even when they want something, they only want it if it’s readily available and completely obvious.

So what to do, when you have a B&M store and you want to entice your customers to become regular visitors and buyers?

You have to make (more…)

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Deja Vuesday: Did you forget to plan for Earth Day?

Posted in Deja Vuesday, Shopkeeping talk, tagged , , on April 17, 2018|

After all, some Auntie Kate messages are, ahem, Too Good to be Threw!

Click the image for more Deja Vuesday posts that are too good to be threw from TGtbT.com

Deja Vuesday

where you can visit a gently-used, blog post in case you missed it the first time. It’s even better the second time around.

Did you forget to plan for Earth Day? April is such a busy season for most of us that it gets overlooked. We MEANT to plan some event, celebration, promotion…and we want to help the earth, but we dropped the ball. Or did we?

Quick-quick things you can do (more…)

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