If you have the sinking feeling that you’re sinking time into non-productive sites or computer games and (of course!) social media, maybe this program will (more…)
Posts Tagged ‘resale shopkeeping’
Wasting time?
Posted in economics of resale, Shopkeeping talk, tagged resale shopkeeping on December 8, 2013|
Lights, camera (please Santa)… and consignment/ resale ACTION!
Posted in Not-for-Profit Resale, Shopkeeping talk, tagged advertising, resale shopkeeping, small business, success, web on December 4, 2013|
Maybe you should ask Santa for a video camera for Christmas, if you want to make your consignment, resale, or thrift shop
shine online.
Then all you have to do is find an eleven-year-old elf to help you edit and publish!
Some resources that will have you ready to produce videos for your business:
Vertical Response’s suggestions
No video camera? You can still (there’s a pun there) make a video!
How video is important not just online, but in your store
And some examples you can learn from, from our industry peers:
A video for a shop contest and a fun “10 tips” video
A collection of ideas Auntie Kate posted about videos
And even a nice, polite way to tell donors how to donate to a NFP thrift shop
Santa the Photog illustration from here.You know those corny holiday letters?
Posted in Shopkeeping talk, tagged advertising, christmas, holidays, resale shopkeeping, small business on December 2, 2013| 2 Comments »
Why not turn the tradition of year-in-review holiday letters, usually sent from one family to another, into
holiday greetings from your shop?
(click the graphic to see ALL the Holidays in Resale ideas on the TGtbT.com Pinterest Board)
You could use such a letter as:
- Your holiday greeting in direct mail (consignors, sellers, donors, customers, business neighbors)
- A month-long bag stuffer
- As the contents of your “take-one” baskets around the shop
- As your check enclosure in December and/or consignor check mailings
- A Get-To-Know-Us handout to new suppliers for at least the first 3 months of 2014!
Play around with the idea… wouldn’t it make your perceived business image a lot more local and friendly to your clientele?
Quick-start the holidays in your shop.
Posted in Shopkeeping talk, tagged christmas, holidays, resale shopkeeping, small business on November 30, 2013|
Bitter truth. Fewer shopping days, this year, between Thanksgiving and Christmas. That means folks will be even more harried than usual, and less likely to take the time to visit your shop. So make your shoppers so happy, they’ll think you’re Santa. Or that you hung the moon. Or both.
Here’s some off-the-mall ideas (more…)
Send Santa mail to her SO
Posted in Really good ideas, Shopkeeping talk, tagged christmas, holidays, resale shopkeeping, selling on November 26, 2013| 4 Comments »
Just saw the cutest Santa-keeping-a-secret photo on a consignment shop’s Facebook page. The caption was
Tell Santa (more…)
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