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Posts Tagged ‘Thrift’

I saw this amusing photo on Facebook yesterday, and it made me think…

Using humor to inspire resale and thrift shoppers from Too Good to be Threw

Oh wow! A typo that would make perfect sense in a NFP donate-only thrift shop with a re-purposed display case 😉 Make some “fake food” donuts (slices of pool noodle?), get a Dunkin’ Donuts box to display them in, and

fill the rest of the case with new arrivals!

See more posts here and here and here for non-profit resale shops. Or settle in for some good reading by clicking the “Thrift” word, over in the right column>>.

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This snapshot by a newspaper reporter is the ideal photo for any resale, consignment or thrift shop. In this case, it’s NFP thrift shop founder Janet Hamilton accepting a donation for Journey Home, her shop which benefits hospice care. But it works equally well for (more…)

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It’s obvious to you,

the NFP resale shopkeeper, manager, and staff. It should be obvious to your customers and donors as well. I mean, it says “Serving those in need” or “Exodus House” on your signs, right, and that says it all,

Why We Do This,

doesn’t it?

Non profit thrift stores need to tell their shoppers why the shop is there!Well, no. Just like a restaurant frames its reviews, and a for-profit consignment or resale shop has its Brag Wall of professional affiliations and thank-you letters from clothing or household pantries, so a nonprofit thrift store needs to give its supporters as many reasons to support the store as you possibly can.

This is one universal that I have come across in each and every consultation I have done with nonprofit thrift stores: they don’t use the reason why the store exists to

build the base of the business.

In every case, I give the strong recommendation that they make a point of showing shoppers and suppliers just why the store exists.

Banners tell the story about the services this NFP thrift store helps fundEven as well-known as Salvation Army or Goodwill or St. Vincent de Paul stores are, do their customers realize what the stores help finance? I’d be willing to bet my best thrift-store treasure that the answer is “no, they don’t know everything we do to help the community.”

The photos here show how beautifully and effectively this can be done. TheResaleShop of the National Council of Jewish Women sponsors a wide range of charities, and they’re not shy about putting that information out there. On the soffits. On colorful banners flanking an entry. As a well-lit backdrop for a display area.

The story of their good works serves as a backdrop for this thrift store's displaysAnd don’t you think that this knowledge would

build donations,

inspire more sales,

and maybe even build loyalty

(and less price-quibbling!) to your business?

Click the pictures to see in more detail.

Tell us by commenting below: how, where, and how often does your thrift store educate its customers and donors about “why we do this”? Or do you think the retail operation should stand on its own merits? Maybe your customers just don’t care… all they want is bargains?

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Most important holiday for resale: HalloweenBefore you bag up all your unsold summer clearance items, click to take a look at this PDF that HowToConsign.com offers consumers. Maybe it’ll give you

some ideas on what to SAVE from your final clear-out.

Collecting up unsold past-season goods to create a costume department in your shop is more than just a way to recycle. It’s more than just a way to make a few extra bucks late in October for the Hallowe’en-shopping folks.
It’s a way to
* Build traffic
* Create incredible Word Of Mouth
* Introduce a whole new demographic to your shop
* Have LOADS to talk about on your blog and Facebook… maybe even some hilarious photos of outfitted customers
* Have loads of fun and laughs

If you truly want to do all that, you need How to have a Frightfully Good Halloween and Build your Costume Business Year-Round which is available as a PDQ, and which, to be quite honest, is one of the most

easily-utilized Products for the Professional Resaler.

After all, we as resale shopkeepers know how to use everything to the max, right?

More ideas about what NOT to get rid of:

From Shop Sizzle:

Keep an eye out, when sorting through incoming, for items that you might not SELL, but that you could use as fixtures or equipment in your shop. Some ideas from Shop Sizzle include: flat velveteen pillows as a jewelry display piece, a well-washed linen tablecloth as backdrop in a display picture frame, a hand mirror to hang from a pretty ribbon in a dressing room for a back view.

And more ideas on this post to get you looking at things twice before you get rid of them: Can’t Consign It? Maybe you should…

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I went out this morning to mail my TGtbT.com orders, and encountered (more…)

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