Making a commercial that shows viewers the type of consignment, resale, or thrift shop you have is a challenge and an investment. Some results are better than others. Right now I
Archive for July, 2011
Bringing your Passion for Fashion to life
Posted in My Favorite Things, Shopkeeping talk, tagged advertising, customers, success on July 12, 2011| 9 Comments »
HowToConsign is in Redbook!
Posted in Shopkeeping talk, Used Stuff in the News, tagged advertising, HowToConsign.com, resale shopkeeping on July 11, 2011| 3 Comments »
The kerfuffle that ate my Sunday
Posted in I've been meaning to tell you, Shopkeeping talk on July 10, 2011| 2 Comments »
I awoke on a sunny (finally, after all that rain!) and beautifully-lazy Sunday morning. Looking forward to a brunch of Polter’s Cottage-cheese Pancakes and strawberry butter. Then a swim, then a walk at sunset on the country’s #1 beach, then maybe a flirtation with Masterpiece Theater.
So I sat down to my computer, coffee mug beside me. One hour, I said to myself, to answer emails and work on TGtbT.com. Then a lazy, glorious Sunday awaited me.
Alas, it was not to be.
Who knew you could actually, really, break software? After 4 hours, I figured out what I had done and how to reverse the damage I had done to my word-processing program. Sweat and tears and a wasted Sunday, but I got it done. Then came the reckoning:
Re-doing 3 weeks of work.
Sure I had backups. Trouble was, my backups were 3 weeks old, and if you’re in the resale industry, you can imagine how much I had changed my files in the past 3 weeks before, during, and after NARTS Conference.
So, if you’re waiting for something from me, forgive me. The kerfuffle ate my homework. While you wait, maybe you’d like to backup your files.
It’s like you, only better.
Posted in 5- Minute Fixes, Shopkeeping talk on July 8, 2011|
Get out of the grey. Step into the light.
Get a Gravatar.
It’s good for business. But ONLY if you include, in your description, the URL you want potential clients to visit: your site, your blog, your Facebook page. That way, when people click on your gravatar, they’ll know who you are. Here’s the page you get if you click the Auntie Kate gravatar, or hover your mouse over my toothy grin.
Pretty helpful, huh, if someone wants to know about me and my business, especially if I have added a comment to someone else’s blog. It’s like introducing myself, or handing a potential customer my business card.
It’s free. Why wouldn’t you create your gravatar, and shed some light on your business?
If you have created (more…)
Next Best Thing to being there: The Price is Right… or is it?
Posted in Shopkeeping talk, tagged NARTS Conference on July 7, 2011|
For those NARTS Conference goers, and to consignment, resale, thrift shopkeepers who were not at Conference, I’ve posted (more…)
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Auntie Kate The Resale Expert 