Posted in economics of resale, Shopkeeping talk, Used Stuff in the News on August 26, 2011| 2 Comments »
This is gonna be fun.
I got interviewed, since I’m the “go-to source for resale” she said, for the Sarasota city paper on having garage sales! (Note: We are just really getting INTO our garage-sale season here in sweaty southern Florida.) I just hope the reporter picked up on my constant refrain… If it’s worth (more…)
Posted in I've been meaning to tell you, Not-for-Profit Resale, Shopkeeping talk on August 26, 2011|
I can’t think of a more profitable way to spend your weekend than by learning something new that will help your business grow.
This collection of articles from Cascade Business News, which is kind enough to maintain a page of good advice, has something for everyone, whether you own a high-end consignment shop, have a buy-outright resale shop, or work in, manage, or volunteer in a non-profit thrift store.
And there’s more, resale-specific ideas, in Auntie Kate’s Messy Back Room.
Posted in Shopkeeping talk, tagged advertising, display, email, Twitter, web on August 25, 2011| 2 Comments »
Now that’s an email/ blog/FB/ tweet subject line that will (more…)Posted in Shopkeeping talk, tagged Halloween, sea of sameness on August 25, 2011| 1 Comment »
Talk about snooze-ville.
Now, assuming your shop has a bit of a flair, your subject line could be:
Know those funny clothes in the back of your closet? (and then your text would continue on… “that disco dress from 1979, the overalls you loved in college… well, they’ll make GREAT Halloween outfits, which our customers LOVE…so bring them in etc etc”)
or how about: Cobwebs add to the value (and your text could address both costumes and decor in a light-hearted manner)
or even Now’s your chance to unload those losers (“we all have clothes and accessories we’re not proud of, the leg warmers from Jazzercise class 15 years ago, that poufy down vest that makes you look like a lumberjack… etc etc”)
One more then I’ll leave you to your own devises: Spooky, isn’t it? Or do you prefer sexy? (“it’s amazing how many of our buyers are eagerly awaiting anything fun for Halloween, so go through your clothes and your accessories. Especially popular: slinky black stuff, leotards in any color as a base for costumes, unusual accessories and props…”)
Posted in Shopkeeping talk, tagged Products for the Professional Resaler on August 24, 2011|
Windows that WOW don’t happen by accident. If you want to pull buyers in, make creative window displays! There’s an art and business behind irresistible window displays. Learn the hidden secrets of resale eye candy that nobody tells you and how to make awesome displays of your one-of-a-kind merchandise as you Display. Sell. Repeat your way to awesome profits. This 48-page PDQ (what’s a PDQ?) shows you how to choose, create, and sell everything with affordable, time-effective ways to DIY your own “Windows Worth a Thousand Words.”
…and even where to start if you don’t have an artistic bone in your body!
Includes a 10-point checklist for your staffers to follow, answers to frequently-asked display questions, and ideas from shopkeepers just like you! All you need is a highlighter pen to choose the ideas that will make your shop all you dream it can be, and you’re ready to make your business stand out from the crowd with windows that WOW!
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
Auntie Kate The Resale Expert 