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Archive for the ‘Shopkeeping talk’ Category

Yup, you as owner, co-owner, manager of a consignment, resale or thrift shop NEED a portrait. People want to see your lovely face! Use your portrait on your web site, in your blog, periodically on your social media, as a cover photo on Facebook…

Remember, people like to deal with people they know, and seeing your picture makes them feel like they know you already.

But not all of us enjoy photographs of ourselves. Here’s some examples I’ve gathered, though, that might (more…)

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Videos are a great way to promote your business, and can be used over and over again, anywhere from TV commercials to social media nudges. Producing a professional video is a wise investment, but deciding on a script is an important decision best NOT left to the videographer. Here’s some great videos from Reclamation, a shop in Bedford PA, that might inspire you to write a script that shows your business just the way you want!

 

 

Here’s another cute video from the same shop. I couldn’t find it anywhere but Facebook: https://www.facebook.com/shopreclamationconsignment/videos/vb.1603821236510926/1797374680488913/?type=2&theater

Great inspiration, aren’t they? If you have videos promoting your consignment or resale shop, feel free to share them below, in the comments section.

And be sure to follow and thank Kristi Hillegas, owner of Reclamation. Here’s the shop’s web site and Facebook page.

(Please note that “swipe file” doesn’t mean you literally SWIPE the script, camera angles, etc… it means you’re filing away good examples that will inspire you to your own creativity!)

Need more inspiration to run your shop better/ easier/ more profitably? Check out all our Kudos posts and our Products for the Professional Resaler!

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Tired of the 9-to-5? (or really, the 8 to 11, 7 days a week!) Consider these variations on the resale theme….

Maybe you saw (more…)

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Resale promo ideas to keep you from being an April Fool!Well, tomorrow’s April Fools Day, and you’d be a fool not to have a few promotions scheduled for the upcoming month. Some ideas:

The first week is National (more…)

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An easy way to create a Facebook video for your consignment or resale shop Facebook page.

If you DO want to produce a video, click for TGtbT.com’s best advice.

Facebook loves videos, huh? But you have all you can do to keep your consignment or resale shop Facebook page going, without becoming a movie producer, am I right?

Guess what? There’s a down-and-dirty way to fool Facebook into thinking you posted a video and getting all that lovely attention… andFacebook created it FOR you!

Here’s a really good post about Facebook slide show quick videos.

(I’ll make it even easier… you don’t really have to upload in your final order, as Donna says.)

See my first attempt. Max 15 minutes spent on it.

Try it yourself. Then come back here to the TGtbT blog and post a link to your creation!

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