I firmly believe in the value of blogs to get your customers, and those you wish were your customers, involved in your shop.
Posts Tagged ‘advertising’
Nice way to put it….
Posted in Kudos: Ideas to inspire!, Shopkeeping talk, tagged advertising, display, home decor, sea of sameness on July 20, 2011| 6 Comments »
You know I’m a bear about never saying NO or YOU CAN’T or WE DON’T or YOU MUST. So I am always on the lookout for nicer ways to say things. Luckily I had my camera with me this day:
“Please resist the urge to sit.”
I love the wording’s acknowledgment of how tempting their merchandise is… that you would have to RESIST the urge. Adds to the perceived value of this couch! (Not to mention, it’s different from those “real” stores who cannot think past DO NOT SIT. Courteous and motivating signage sets your shop out from the Dreaded Sea of Sameness that is retail today.)
What are your favorite ways to word what might be a negative message? Click on comments and let’s hear how polite and business-savvy your shop is!
Photo taken during Conference Bus Tour at Consignment Solutions.Build customer loyalty by answering unspoken questions… on Youtube
Posted in Shopkeeping talk, tagged advertising, web on July 17, 2011| 3 Comments »
Ever had the feeling that if you could just talk to potential consignment shop customers about their secret concerns, their unspoken questions, you could build not only business but shop loyalty?
That’s what Ellen (more…)
Snap tags, QR codes, 2D codes, post-click experiences: say what?
Posted in economics of resale, Shopkeeping talk, tagged advertising, competition, web on July 13, 2011| 2 Comments »
If you’re feeling a little old-school
with those (usually) black-and-white square designs in print advertising, on shop windows or cash registers (I’ve even heard of them on (more…)
Bringing your Passion for Fashion to life
Posted in My Favorite Things, Shopkeeping talk, tagged advertising, customers, success on July 12, 2011| 9 Comments »
Making a commercial that shows viewers the type of consignment, resale, or thrift shop you have is a challenge and an investment. Some results are better than others. Right now I
Love this (more…)
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