Getting in the new season’s consignments when your customers want to BUY it, rather than when your consignors want to clear it, is always a challenge.
Posts Tagged ‘consignors’
Bribing them to clean their closets on time.
Posted in 5- Minute Fixes, Shopkeeping talk, tagged consignment, consignors, resale shopkeeping on March 7, 2013|
Love letters: How to get them
Posted in 5- Minute Fixes, Shopkeeping talk, Teeny Tips, tagged consignors, customers, holidays, Thrift on February 9, 2013|
Well, ’tis the season of love… hearts and flowers everywhere, love is all around and so on!
Why not make marketing use of Valentine’s Day… by asking your clientele towrite a love letter to your consignment, resale or thrift shop?
There’s two ways to do this, depending on what use you will make over the coming years of their compliments.
* The tactile way: Hands-on is most appropriate for Valentines, don’t you think? Provide your customers with paper and pencil, and on the bottom of the provided paper, add a little line re “Optional: Name______________ if you will allow us to use this in our marketing for MyShop”
* The social media way: Provide them with a card listing the various sites on which they can review your shop online. Expect a low rate of results on this… very few people will be motivated to save the card, and actually go to those sites. But it’s worth printing up some cards which basically costs only a few bucks.
Either way, make your request attractive and appealing: Give the “tactile” folks the heart-embossed pencil to keep, give the “social media” folks the card tied with curly ribbon to a baggie of candy hearts.
Here’s hoping your shop gets lots of Valentines this year that you can use on your site, blog, social media all year long!
Image by arztsamui courtesy of freedigitalphotos.net“Trying to consign clothes is not worth the effort.”
Posted in Shopkeeping talk, tagged consignment, consignors, success on January 29, 2013| 7 Comments »
Want to know what potential consignors really think of the whole process?
Eavesdrop on this no-holds-barred conversation (more…)
Follow the TGtbT Family on Pinterest? If not, you’re missing a lot.
Posted in economics of resale, Shopkeeping talk, tagged advertising, consignors, customers, web on January 27, 2013|
A picture is worth a thousand words, right? We all love looking at pictures.Sometimes, though, the
images might need a few words of explanation
as to WHY someone wants you to look at them. And that’s what you get when you follow Too Good to be Threw on Pinterest, so I hope you do. A few little extra tips, hints, and ideas which might be just the thing to make your business all you dream it can be.
And if you follow HowToConsign.com on Pinterest, you’ll see what HTC is saying to your future customers and suppliers. You can even repin those messages onto your shop Pinterest boards, which is a 2-second way to improve YOUR business with no effort, thanks to the Sponsor Shops on HTC!
Here’s a handful of examples of what you might be missing over on our Pinterest pages:
What do these clipboards have to do with running a consignment, resale or thrift shop? A lot, perhaps. Click to see what I suggested…
Source: littlenannygoat.blogspot.com via Kate on Pinterest
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An easy way to polish your teen-oriented business within your community is suggested at this Pin. Click to see if it might be a way to raise YOUR shop’s community profile and reputation.
Source: data.whicdn.com via Kate on Pinterest
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Click the photo to read why this home-decor magazine photo can be very useful to your shop, no matter what you sell. Then after you read that Pin, read this one. Similar but different.
Source: auntiekate.wordpress.com via Kate on Pinterest
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And over on HowToConsign.com’s Pinterest, this single Pin has been repinned almost 100 times. I’m betting 80 of those people checked out the Consignment & Resale Directory while they were there, and here’s hoping they found out about YOUR shop there!
Source: hipswap.com via HowToConsign.com Consignment on Pinterest
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How a Complaint is Something to be Welcomed
Posted in Shopkeeping talk, tagged consignors, customers, small business on January 21, 2013| 8 Comments »
The paradox of a complaint is that is an attempt by your customer to (more…)
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Auntie Kate The Resale Expert 
