Azalea had SUCH a great idea: Invite fashion-savvy, outgoing, customers to create a look out of your merchandise in stock and model it for you… wow! Now this is a Kudos idea!
Kudos because:
- It’s flat-out fun. For (more…)
Posts Tagged ‘email’
Bet YOU have some great advocates too!
Posted in Kudos: Ideas to inspire!, Shopkeeping talk, tagged advertising, customers, email, Facebook, resale shopkeeping, selling, web on February 24, 2018| 2 Comments »
How long should your email be?
Posted in Shopkeeping talk, tagged advertising, email, resale shopkeeping, small business, starting a consignment shop on February 5, 2018| Leave a Comment »
The average person spends 51 seconds reading an email newsletter. And with the normal person reading at a rate of 200 wpm, that 51 seconds equates to them reading about 170 words.
What can you say in 170 words?
Well, you’d better include (more…)
Cheaper than mail, more powerful than Facebook….
Posted in Shopkeeping talk, tagged email, resale shopkeeping, starting a consignment shop on December 28, 2016| Leave a Comment »
That would be your broadcast email. It can work wonders, getting folks in to shop. But so many shops don’t promote this wonderful customer benefit as much as they could.
Do you hesitate to ask customers in person, face-to-face, to join your shop’s e-mail list?
Would you like a template for a script you (and your staff!) can use? Here’s one.
Or you could have a prize drawing with winner(s) announced via email. Or get their email when you make customers a valued member of your FBC rewards program. Or bribe ’em: send them a coupon as their first email from you.
And, BTW, are you a proud recipient of Too Good to be Threw’s email? All sorts of news, resources, sometimes even a special offer for shopkeepers. Join here. If you don’t find our emails useful, you can unsubscribe any time. But we’re guessing you’ll love ’em.
Another reason you need a web site.
Posted in Really good ideas, Shopkeeping talk, tagged advertising, email, resale shopkeeping, success, web on February 2, 2016| Leave a Comment »
There’s a zillion reasons any consignment, resale or thrift shop needs an active, attractive web site.
Shops that rely solely on (more…)
Holiday Emails Do’s & Don’ts
Posted in Shopkeeping talk, tagged email, holidays, resale shopkeeping, starting a consignment shop on October 26, 2015| Leave a Comment »
Who knows better how to use email than the very companies that sell email services? Here’s a quick idea of what your consignment or resale shop can learn from these companies about getting customers into your shop in November and December:
First, the things you and your staff can do:
Build your mailing list: “Your employees can (more…)
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