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Posts Tagged ‘Facebook’

This issue is not going away

Posted in economics of resale, Shopkeeping talk, tagged , , , , on June 10, 2017|

Trust is vital to establish, and easily lost… even when it’s not your fault.

Consignment chain makes a big black eye on the entire industry.

The blow-back from the (more…)

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Kudos: They Love to Watch!

Posted in Kudos: Ideas to inspire!, Shopkeeping talk, tagged , , , , on May 30, 2017|

If you’re opening a new store, remodeling, or simply switching seasons or doing a window display… let your social media followers watch as you do so!

Here’s ourKudos “winner” who made a 41-second video about their new store from a series of still shots taken as they worked.

Involve your followers in your business with just a few dozen shots, and see how much more loyal they are to you!

Need some more BRILLIANT ideas I’ve found for your shop? Here’s our “Kudos” category!

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See how simple? A Kudos post.

Posted in Kudos: Ideas to inspire!, Shopkeeping talk, tagged , , , , on May 12, 2017| 3 Comments »

Okay, I get it.

Your shop’s so busy, you’re lucky to snap a shot and post it on social media, yet alone do as Kate suggests: brand your photo with your shop name.

One more step is just one step too far? Don’t care to take the time to let folks know that it’s a photo from YOUR business?

Then do asRose Marie Banner does here on her Instagram.

Put a SIGN in the darn photo.

Kudos to Rose Marie!

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Kudos: Outfit them for an Occasion!

Posted in Kudos: Ideas to inspire!, Shopkeeping talk, tagged , , , , on May 1, 2017|

Nothing’s more timely, than a social media post showing what to wear this weekend!

Here, Designer Renaissance has a suggestion for the perfect picnic outfit. (And yes, they listed brand, size, price.)

 

A Closet Affair had a flat-lay outfit that would be perfect for that picnic, or any casual Saturday get-together.

What kind of outfit could you get together and show your followers for next week? What’s happening that your customers will be thinking about?

  • A ball game down at the park?
  • A festival?
  • A local celebration, event, parade?
  • Maybe they’re thinking of visiting the newest chic restaurant? (Great opportunity to cross-post and cross-promote there!)
  • Or hike the local state park, go to a carnival… or just take a drive in the country?

The key to this idea (besides, of course, letting them know sizes etc., and telling them that there’s lots more choices/ come in and let us outfit you) is painting a picture with a few words:

Feel the wind in your hair when you’re wearing this Trip to the Country outfit (convertible optional but recommended!) from MyShop

Oh yeh, and don’t forget (as our two lovely shops did here) to include your shop info in/ on the picture. When enchanted Facebook or Twitter or Instagram followers share your wondrous outfits with their friends, you wanna get your name out there, don’t you?

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Testing. 1-2-3 Testing.

Posted in I've been meaning to tell you, Shopkeeping talk, tagged , , , , on April 12, 2017| 1 Comment »

Every once in a while, it does a business good to check its links.

Do the links on your web site go where you want them to go? That Facebook icon: does it take folks to your Facebook page or ask them to share your site on their Facebook? Either way’s fine… unless (more…)

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