Visiting other shops is often like opening a little jewel box full of ideas.
Here’s some, from a furniture/ vintage/ antique resale shop, Perfect Pieces, I visited recently:
Damaged table? Cut it in half and (more…)
Posts Tagged ‘merchandising’
Learn-a-lot: Clever home goods shop ideas
Posted in Shopkeeping talk, tagged home decor, learn a lot, merchandising on November 3, 2017|
Learn a Lot: New Arrivals Rack Signage
Posted in Shopkeeping talk, tagged learn a lot, merchandising, resale shopkeeping, selling, starting a consignment shop on October 16, 2017|
Fun idea for signage on your New Arrival rack, as seen in an outlet store near me. Remember, you can Learn A Lot when you’re out and about. (And it’s the perfect excuse to go shopping in stores other than your own!)
Don’t use a New Arrivals Rack (or area, if you deal in home decor) in your shop? Read about So many things in my life in consignment started out as a benefit to ME… and then I learned they were a BIGGER benefit to my customers.
And this reason why your loyal customers don’t stop in more often which I’m guessing has never occurred to you.
Earthy Elegant. An exercise in branding.
Posted in Really good ideas, Shopkeeping talk, tagged competition, merchandising, resale shopkeeping, sea of sameness, small business on August 24, 2017| 2 Comments »
What is branding? It’s “a consistent message aimed at consumers’ emotions” and: “There can be no branding without differentiation, which is the ability to persuade consumers that your [shop] differs from the rest,” according to Entrepreneur magazine.
If that sounds good to you, create a visual and verbal message that makes your shop stand out from local resale stores and even from online options. Design an ambiance that persuades shoppers that yours is the best place to shop.
Perhaps you remember the Earthy Elegant (more…)
Racks getting full? Go vertical.
Posted in Shopkeeping talk, Teeny Tips, tagged display, merchandising, resale shopkeeping, selling, starting a consignment shop on August 17, 2017|
Racks getting full? Can’t squeeze another thing on them?
Here’s my favorite solution.
Go vertical.
That’s right: hang (more…)
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