How’s about an early-opening sale called the Brake Fast Sale? Serve (more…)
Posts Tagged ‘small business’
Now here’s a Sign that’ll Get ’em Screeching!
Posted in Shopkeeping talk, tagged markdowns, promotions, resale shopkeeping, small business on August 9, 2016|
Bag Sale Jam Ups… and a charitable solution
Posted in economics of resale, Shopkeeping talk, tagged resale shopkeeping, seasonal sales, small business, starting a consignment shop, success, word of mouth on August 3, 2016| 2 Comments »
Bag sale days can be wonderful for you and your clientele… but they can be a logistical nightmare. Lines, lines, everywhere lines…
Bag sales can also mean great income for your shop from scads of items that might have to be otherwise disposed of dumpster-direction. But hey, couldn’t your local charities use that stuff?
Here’s a way to address all 3 issues at one time:
1- Sell (more…)
Go to a flea market this weekend.
Posted in Functional Friday, Shopkeeping talk, tagged learn a lot, perceived value, resale shopkeeping, selling, small business, starting a consignment shop on July 22, 2016| 1 Comment »
If you’re less than confident about the look and appeal of your shop, get out and about.
You can learn a lot from some flea market vendors.
3 Things to do when there are NO customers in your store.
Posted in 5- Minute Fixes, Shopkeeping talk, tagged resale shopkeeping, selling, small business on July 15, 2016| 4 Comments »
Okay, the cash register ain’t ringing (do cash drawers even ding anymore?) and it’s been hours since your front door even opened. Do you get on the Internet and (more…)
Can You Clean Closets?
Posted in Shopkeeping talk, tagged promotions, resale shopkeeping, small business, social networking, success on July 8, 2016|
Can You Clean Closets? Or re-do a family room in an hour?
Of course you can. You have, by dint of being a resale shopkeeper, a talent that you might not even realize others don’t. The ability to see what people need to clear out, how to use what you have to make life simpler and more rewarding.
So why not take your talent and turn it into a social media storm, a shop business uptick, and a whole lotta fun all at the same time? (Not to mention the press release possibilities!)
Here’s how:
1- Create a social media storm on your most-productive social media channel(s):
Show Us your Messy Closet!
Post a pic of your Pitiful Family Room!
2- Invite them to post pix of their sad situations as interaction on your social media. Comment on every entry.
3- Choose one of the entries as the winner. You can do this by allowing folks to VOTE in your shop (Post a pic of the situation, give each customer a token to deposit in a jar) to get folks in and to also alert shoppers to follow you on social media, running a social media contest (personally I think this would be overkill on top of the photo entries, but…), or simply with your infallible social media radar: which entry looks like it would yield the most dramatic Before-&-After photo/ post result?
4- Go there, do it. Seriously. WITH an eye out for marketable results, such as “Do you really need 8 pair of black heels? Pick the ones most flattering/ comfy, consign the rest” or “The room NEEDS a study corner with a good desk lamp and a pop of color, which we’ve grabbed from our inventory at OurShop” Take LOTS of photos, way more than you think you’ll need.
5- Post before, during, after photos on your blog over the course of a few days (NOT only on FB, but on your blog so you can refer back to this event every 4-5 months!) to show how YOUR business can help your followers/ fans/ readers/ customers live a better life. Think “reality show”: Make it personable, show your interaction with the winner, do a little conflict (“But that’s the lamp my aunt gave me! I wore that dress on my first date with my husband!”) resolution. By
clearing out, paring down, recycling, and shopping resale
you’re entertaining, educating, and showing folks that they can, in the words of HowToConsign.com:
ReSell * RePlace * ReJOICE!
The Blog of
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
-
Join 2,063 other subscribers
Let’s be Social
Meet Kate
What Kate said about:
When Kate said it:
Read more about:
accepting accessories advertising blogging buy-outright christmas competition consignment consignors customers daily operations display email employees Facebook Halloween holidays home decor HowToConsign.com learn a lot markdowns merchandising NARTS Conference perceived value Products for the Professional Resaler profit promotions resale shopkeeping sea of sameness selling shop local small business social networking starting a consignment shop success thought for the day Thrift Twitter web word of mouthMost Popular Posts
Auntie Kate The Resale Expert 