Posted in economics of resale, Shopkeeping talk, tagged advertising, resale shopkeeping, small business, social networking, web on January 2, 2018|
Learn more about using Pinterest to build traffic to your shop web site (and dollars to your bottom line in your consignment, resale or thrift shop) on my Pinterest board and the posts about Pinterest here on Auntie Kate’s blog!
Posted in Shopkeeping talk, tagged advertising, blogging, christmas, Facebook, holidays, resale shopkeeping, web on December 12, 2017|
Here’s an email subject line that caught my eye today:
Now, wouldn’t that be a great opportunity for YOU to get your email list folks thinking about shopping in your shop for the holidays? You could link to a gallery of product photos... a collage… a Facebook album or Instagram or Pinterest or blog entry.
Or for the time-pressed, just put the pix in your email… then (of course) link the email to your social media.
Choose a price point that would be reasonable for your clientele… not too high, not too low. You want to show value, not how cheap they could be, ’cause holiday gift-giving is all about the delight, not the savings.
Then, closer to December 25? Do a repeat with “stocking stuffers” for a lower price point. If your clientele is anything like me, around that time I’m always worried that I don’t “have enough”!
Posted in Shopkeeping talk, tagged advertising, christmas, Facebook, holidays, resale shopkeeping, social networking, Twitter, web on December 6, 2017|
is to figure out what they’re thinking now, and how your business can solve that need/ want/ wish. And December, full of events, gift-giving, family doings, is perfect for this! So let’s think about what they’re thinking about, and how we might (more…)
Posted in Functional Friday, Shopkeeping talk, tagged christmas, holidays, resale shopkeeping, social networking, success, web on December 1, 2017|
If you’ve run out of ideas about telling your customers how wonderful resale is for the holidays, here’s 50 angles you could use:
50 Days & 50 Ways to Have a Merry Recycled Holiday
It’s a blog written directly for the public, with all the ways to use resale shopping to have an eco-friendly celebration. This link takes you to the start page of the blog, and from there you can explore:
Day-by-day: Use the calendar to click on each day… there’s one post per day.
or
By topic: there’s 5 categories to choose from just below that calendar.
Check it out, and feel free to link to any of the 50 resale-centric, consumer-angled posts there!
Posted in 5- Minute Fixes, Functional Friday, Shopkeeping talk, tagged Facebook, resale shopkeeping, small business, web on November 17, 2017|
Bummer, right? No matter how cute and interesting and vital your page is, very few of those who follow you will ever be offered the choice to read it. Is there a solution? YES. (Well, MAYBE. Read on…) (more…)
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
Auntie Kate The Resale Expert 