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I loved my Volvo. I miss it.Many years ago, when making the rent on my consignment shop was a major focus of the first few days of every month, I owned a Volvo.

I loved that Volvo. I miss it. I still have the Hoosier cabinet that fit into it with millimeters to spare that I won at auction and drove home over snow-packed southern Ohio hills.

But I digress. The point is:

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ImageChef.com - Custom comment codes for MySpace, Hi5, Friendster and more If you’re in a college town

Here’s a way to put your shop on the mental maps of students. Does the student Continue Reading »

Bras for a Cause: Click to visit

Eaten the ears off your chocolate bunny? Ready to think about work? Even if you wait until tomorrow to do this, here’s

another way to use Facebook to delight the clients of your consignment or resale shop.

Make a captioned photo album on your Facebook Page that tells a story, start to finish (see an example on mine.) Yours could be about:

  • A day in the life of MyShop (take a photo every 15 minutes or so from the same spot for a mock stop-action collection, then choose the best for your album)
  • The 250-piece consignment (coming in, examining, tagging, putting in stock…with lots of customers hovering of course!)
  • Any project around the shop: repainting, papering the dressing rooms, rearranging a room setting…even re-doing the front window display
  • A select group of customers (chosen for the target markets you appeal to) trying on the new season’s clothes and vamping all around the shop

Don’t forget the captions…and make ’em fun and motivating for all your fans. Remember, you’re telling a story with a beginning, middle and end.

Remember: don’t put every single photo you take in your album, just the BEST. Get your shop name in as many of the photos as you can, in one way or another. Focus! Frame and/or crop for the best look!

buy the shirt, click for linkThinking that both attendees of NARTS Conference 2010 in Palm Beach FL and those who cannot attend this year would like to Tweet about all the events, let’s start a hashtag we can Continue Reading »

Here’s a product which would seem to have many uses in your shop, a Curly Sign Holder. And you know how I feel about motivating signage!

(There’s a Product for that! Note; The accompanying signage is not included 😉 in our Store Signs Product for the Professional Resaler.)

See more of Kate’s Favorite Things.