Posted in Functional Friday, Shopkeeping talk, tagged daily operations, employees, profit, resale shopkeeping on November 6, 2015| 1 Comment »
Does this sound like you… or your staff?
when we’re tempted to procrastinate, diversions are only a click away… knowledge workers in the United States waste 25% of their time dealing with their huge and growing data streams, costing the economy $997 billion annually.
If so, this Harvard Business Review article may motivate you to re-think that “always-on” Internet connection in your shop’s workstations.
Posted in My Favorite Things, quotations of use, Shopkeeping talk, tagged advertising, HowToConsign.com, resale shopkeeping, small business, success on November 4, 2015|
If your shop’s web site has a link to any of HowToConsign.com‘s pages and articles (“How to Prepare Your Items” is a favorite!), or to any one of HowToConsign.org‘s blog posts (maybe “9 Tips to Avoid Consignment Hassles with your Fashion Apparel” or “9 Tips to Avoid Consignment Hassles with your Home Decor” would pre-educate incoming suppliers?) just send me the URL of your page, and get this frameable print (without the watermark, of course) for free!
Posted in economics of resale, Shopkeeping talk, tagged advertising, consignors, customers, resale shopkeeping on October 30, 2015| 1 Comment »
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Some handy resources for advertising that YOU are the ULTIMATE in the Shop Local movement:
Posted in economics of resale, Shopkeeping talk, Teeny Tips, tagged advertising, Facebook, resale shopkeeping, selling, small business, web, word of mouth on October 28, 2015|
Notice that this mega-chain is merely saying something which your shop probably can as well: closed on Thanksgiving, opening at X time Thanksgiving Friday. But they have aligned themselves with current news (about REI being closed on Black Friday) and used that trend to their advantage.
The emotion this announcement means to evoke? Gee, they’re really family-oriented. I think that’s great and I should shop DSW.
Note also that this message is “signed” by their CEO. Do you sign your announcements by your title?
Good swipe file material for your consignment or resale shop’s swipe file. Go visit Boycott Black Thursday on (what else) Facebook. Gather some ideas!
Posted in Shopkeeping talk, tagged email, holidays, resale shopkeeping, starting a consignment shop on October 26, 2015|
Who knows better how to use email than the very companies that sell email services? Here’s a quick idea of what your consignment or resale shop can learn from these companies about getting customers into your shop in November and December:Build your mailing list: “Your employees can (more…)
Too Good to be Threw is the flagship site of the TGtbT Family of Sites for the Professional Resalers
Auntie Kate The Resale Expert 