Feeds:
Posts
Comments

Archive for the ‘economics of resale’ Category

Using the news to polish your shop’s rep

Posted in economics of resale, Shopkeeping talk, Teeny Tips, tagged , , , , , , on October 28, 2015|

I’m on a kick right now about using current news trends to let folks know about your shop. Take a gander at this ad campaign:

boycott black Thursday

Notice that this mega-chain is merely saying something which your shop probably can as well: closed on Thanksgiving, opening at X time Thanksgiving Friday. But they have aligned themselves with current news (about REI being closed on Black Friday) and used that trend to their advantage.

The emotion this announcement means to evoke? Gee, they’re really family-oriented. I think that’s great and I should shop DSW. 

Note also that this message is “signed” by their  CEO. Do you sign your announcements by your title?

Good swipe file material for your consignment or resale shop’s swipe file. Go visit Boycott Black Thursday on (what else) Facebook. Gather some ideas!

Save

Read Full Post »

Find job applicants with a sense of humor

Posted in 5- Minute Fixes, economics of resale, Shopkeeping talk, Slices of (my) life, tagged , , on September 17, 2015| 5 Comments »

There’s nothing worse than working with new hires who JUST DON’T GET your sense of humor. They may be wonderful talented folks, but believe me, your (more…)

Read Full Post »

Consignment online.

Posted in economics of resale, Shopkeeping talk, tagged , , , , , on May 5, 2015|

Will everyone shop online for consignment goods? Auntie Kate helps you arm yourself with knowledge.You may want to sell online, or you may just want to have a shop online where viewers can see a sample of your merchandise so they are motivated to visit your real-life shop.

Or you may be concerned that (more…)

Read Full Post »

A Fisher of Soles

Posted in economics of resale, Shopkeeping talk, tagged , , , , on April 1, 2015| 2 Comments »

Some consignment shops use the bait of a higher percentage return to motivate their suppliers into bringing in the items most in demand by their shoppers. Here, an example from (more…)

Read Full Post »

Make your windows look like spring!

Posted in economics of resale, My Favorite Things, Not-for-Profit Resale, Shopkeeping talk, tagged , , , , , , on March 1, 2015|

Is it dreary around your neck of the woods? Would a little spring color help enliven your consignment or resale shop windows and swing shops? Here’s some Pinspiration from the TGtbT boards:

Bright colors from the ceiling down look great over furniture displays or dress form outfits. Remember doing these in grade school?

Ice cream cones: what could be yummier in a kidswear window? Surprisingly easy to make for your shop!

Another “remember when?” craft from your prepubescent years. These lanterns look especially wonderful used in tight groupings of 3 or 5.

Need more resale-specific window dressing ideas? You got ’em in Window Displays Especially for Resale Shops

Windows that WOW don’t happen by accident. Learn the hidden secrets of resale eye candy that nobody tells you and how to make awesome displays of your one-of-a-kind merchandise as you Display. Sell. Repeat your way to awesome profits. This 48-page PDQ shows you how to choose, create, and sell everything with affordable, time-effective ways to DIY your own “Windows Worth a Thousand Words.”

Read about

      * what windows can do for your bottom line
      * how to learn (for free!) from the professionals
      * tools and concepts about window displays
      * ready-made themes for every week of the year
      * our famous 77 Suggestions for Super Windows
      * plus Display Ideas from A to Z

Includes a 10-point checklist for staffers to follow, FAQs, and ideas from shopkeepers like you! Make your business stand out from the crowd with windows that WOW! Order your own PDF of The Big Book of Window Displays now.

Save

Read Full Post »

« Newer Posts - Older Posts »