Every once in a while, it does a business good to check its links.
Do the links on your web site go where you want them to go? That Facebook icon: does it take folks to your Facebook page or ask them to share your site on their Facebook? Either way’s fine… unless Continue Reading »
Yup, you as owner, co-owner, manager of a consignment, resale or thrift shop NEED a portrait. People want to see your lovely face! Use your portrait on your web site, in your blog, periodically on your social media, as a cover photo on Facebook…
Remember, people like to deal with people they know, and seeing your picture makes them feel like they know you already.
But not all of us enjoy photographs of ourselves. Here’s some examples I’ve gathered, though, that might Continue Reading »
Videos are a great way to promote your business, and can be used over and over again, anywhere from TV commercials to social media nudges. Producing a professional video is a wise investment, but deciding on a script is an important decision best NOT left to the videographer. Here’s some great videos from Reclamation, a shop in Bedford PA, that might inspire you to write a script that shows your business just the way you want!
Great inspiration, aren’t they? If you have videos promoting your consignment or resale shop, feel free to share them below, in the comments section.
And be sure to follow and thank Kristi Hillegas, owner of Reclamation. Here’s the shop’s web site and Facebook page.
(Please note that “swipe file” doesn’t mean you literally SWIPE the script, camera angles, etc… it means you’re filing away good examples that will inspire you to your own creativity!)