You know how I’m always nagging you to make sure that pedestrians know whose window they’re looking at? If you’ve dithered over (more…)
Posts Tagged ‘advertising’
You Can Learn a Lot by Looking: Window Decal
Posted in Really good ideas, Shopkeeping talk, tagged advertising, learn a lot, resale shopkeeping, starting a consignment shop, success on August 24, 2016|
Snap a snappy shot or two!
Posted in Really good ideas, Shopkeeping talk, tagged advertising, blogging, Facebook, social networking, Twitter, web on August 22, 2016| 2 Comments »
Take advantage of your camera to build your social media. Click, to see all the tips TGtbT.com has to make your business be all you dream it can be.
Building a collection of your own photos is a great thing to do. Here’s one Julie snapped, when she bought a truck load of mannequins.
After all, we all have cameras in our pockets (or at least at the counter!) these days.
Imagine how
If you can read this, thank a….
Posted in 5- Minute Fixes, Not-for-Profit Resale, Really good ideas, Shopkeeping talk, tagged advertising, Facebook, mailing list, promotions, resale shopkeeping, small business on August 15, 2016|
One of my favorite bumper stickers is “If you can read this, thank a teacher.” So true! And most of us don’t get the opportunity to thank teachers nearly enough.
Well, enough of that. Here’s a quick, easy, and heart-warming way to extend a helping hand to all those hard-working folks, and to show them that shopping resale adds up!
For hundreds more promotional ideas and tips especially for the resale industry, click the pic.
Creating a graphic like this (I used picmonkey.com), to use on your web site, blog, social media channels, and to print as in-store signs, posters, and window messages, takes only a few minutes. (Naturally, you’ll add your shop logo and info to your creation.)
Add in some time to go buy a gift certificate to your local school supply shop (who might even give you a sizable discount in exchange for a sponsorship!) , and you have an almost-instant news-worthy event.
Consider this your homework tonight!
For more tips and specific ways to make your promotion continue to earn your business fame and fortune beyond the event, read your copy of Resale’s BEST Promotions from the Too Good to be Threw Products for the Professional Resaler.
URL it, DARN it!
Posted in Shopkeeping talk, Teeny Tips, tagged advertising, Facebook, resale shopkeeping, starting a consignment shop, web on August 1, 2016| 7 Comments »
When people put “Find us on Facebook” 
in their ads, on their web sites or business cards
they don’t really mean that!
Facebook is many things… but it’s not (more…)
Hot enough for you?
Posted in economics of resale, Shopkeeping talk, tagged advertising, blogging, customers, resale shopkeeping, selling, success, Thrift, web on June 25, 2016|
For more HOT ideas to keep your consignment or resale shop cookin’, click the egg!
Too hot to shop.
How to get the register jingling when it’s too hot to shop?
How about holding a sizzling
Virtual Sidewalk Sale?
Here’s how:
Pick about half a dozen great buys from your consignment or resale shop’s stock to feature each day of your promotion. Be sure to select items that will appeal to a variety of virtual shoppers.
Photograph them… together or separately. (Add your shop logo and contact info to the photo!)
Decide how your online fans, friends, followers can call dibs/ purchase these items. Post on every social media site that you can… including the front page of your web site and on your blog.
Post a new batch every day at your audience’s optimal time, being sure to leave time for those eager shoppers to get in to buy/ pick up that day!
Do this every day for as long as it works, or until your actual sidewalk sale, whichever comes first.
Bonus points for turning your swing shop into a “Virtual Sidewalk Sale” showcase… it’s fun and it’ll motivate those who DO come in to start following your social media.
Photo by Pockafwye via Flickr Creative Commons
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